Part I — Own it
The entity, and what goes in it
Decide whether a transaction you are about to make should be made by you or by a company, and know what would have to be moved into that company for it to mean anything.
This chapter is about the United States
LLCs, EINs, operating agreements, the corporate veil, S elections, work-for-hire, W-9s — every one is a US instrument and none transfers by analogy. Sources here wave at overseas equivalents and call them essentially the same thing. They are not. Outside the US, read this for the shape of the problem — when a person should stop being the counterparty to their own business — and take the instrument from someone local. It is also not advice; it is written to make you a better client of someone who gives it.
Filing the company is about a quarter of the job
Registering an entity is the step people finish. It is fast, it produces a certificate, and it feels like the job is done.
What you have is a container. Four sources converge on this and none softens it: an entity that owns nothing owns nothing. Masters in your personal name, contracts signed in your birth name, royalties landing in personal checking — the filing exists on paper while every asset and every signature still points at you. One source calls it a legal wrapper whose danger is believing the wrapper was the plan; another puts it better: most artists with an LLC are still transacting as themselves.
What the filing genuinely buys is smaller and more honest than the pitch: it decides who the counterparty is. The signature line decides who gets sued. One source is straight about the limit — the entity does not make a claim disappear and you may still have to fund it. What it stops is the claim being personally yours.
Know too that "no entity" is not a neutral position. In the US the default is a sole proprietorship: you have already chosen a structure, and it puts personal assets behind every deal. Forming a company is a change of position, not an addition to it.
Titling assets into it is the actual work
Four things have to be inside the company:
| Asset | What "inside the company" means |
|---|---|
| Copyrights | The company is the claimant when masters and compositions are registered. |
| Trademarks | Stage name, logo and marks filed in the company's name, not yours. |
| Cash | A business account. Royalties never land in personal checking first. |
| The paperwork | Brand deals, features, work agreements — the contract is with the company. |
Copyrights have a sequence behind them: acquire, secure, catalogue. Acquire means the rights are transferred to the company in writing by everyone who created something — work-for-hire agreements with session musicians, producer contracts, split sheets with every writer. Secure means registering them with the company as claimant: the recordings, the musical works it owns, and the artwork, which everybody forgets. Catalogue means holding it somewhere a question can be answered from — control numbers, splits, contracts, and all the mixes, because alternate versions are what a placement asks for and what most artists cannot produce.
The third stage is where almost every self-run label quits, and it holds the money. The minimum version costs nothing: one producer contract signed, one release registered, one catalogue file opened — a spreadsheet is a fine start.
The cheapest audit in this book produces an answer rather than a lesson: name your three most valuable assets and say whose name is on the claimant line for each. Then open a bank statement and see whether groceries and royalty deposits appear on the same page.
The trigger is a transaction, not an income level
This gets postponed by waiting for a number. The better test is behavioural — moments where you and your business stop being safely the same thing:
- Leasing a beat. A lease does not transfer sample risk, and nothing between the producer
and the release checks. Marketplaces do not audit samples. You do.
- Signing anything. Producer, writer and publishing agreements carry indemnities.
- Hiring anyone who is not a producer — engineers, videographers, session players,
marketers — paid from the entity, on paperwork that lands the work in the entity.
- Performing, at any size. Audience injury, venue damage, defective merch.
- Recurring income arriving at all — the fact of ongoing money, not an amount.
- A catalogue existing, because one owned by an entity can be borrowed against and one on a
personal drive cannot.
A rival source pins the moment to a specific monthly income figure instead. The two are never reconciled, that figure is asserted with nothing behind it, and this book does not print it. The transaction test has a property the income test lacks: you can check it against last month.
Note what the list does not contain — a filing fee, a state, a form, an agency or a deadline. No source here gives any of those and none is supplied. That is part of what you pay a professional for.
Sequence beats sophistication
Sooner or later someone will describe a structure to you: a loan-out, a holdings company, a parent that owns the others. The map is worth seeing; building it early destroys what it was meant to protect. Start with the refusal: there is no music-specific entity. No production-company form, no publishing-company form — a blank company pointed at a purpose.
The starter shape is deliberately unseparated: what you do for money and what you own, in one company, because an entity per use case gets expensive fast. Above it sits a loan-out, which contracts your services so you are not signing personally — backed by an inducement letter in which you personally guarantee delivery, so you remain personally liable for the services. The pitch usually omits that. Above that, a parent owning several companies: an acquisition machine for people taking stakes in other businesses, not an organising device for your own work. A major label is that diagram at scale, signing deals with its artists' loan-outs.
The argument against building any of it early has no numbers in it, which is why it survives: your intellectual property has no value yet, so a holdings company holds nothing; there is no risk to shield, because nobody is coming for you; and you never learn to run one company, so the resulting mess loses proof of value — which is what an investor or acquirer buys.
The same argument in tax clothing applies to the S election — a tax treatment layered onto an entity you already have, not a different kind of company. Taken early it buys hard obligations — a required salary, payroll costs, an accountant you can no longer avoid — against profit that does not exist yet. The source attaches thresholds and rates; they are his, underived, and not repeated here. What is portable is better: the variable is margin, not revenue, and the trigger is an accountant saying so, not a checkbox in a formation funnel.
Commingling, and the veil
The protection is defeated by behaving as though the entity is you. Three ordinary habits do it.
Commingling. A personal card paying for studio time because it is all your money anyway — named as the single most common way separation breaks. The fix is mechanical: business income in, business expenses out, and pay yourself by a labelled transfer rather than by swiping.
The ghost entity. No operating agreement, no record of any decision. Without a paper trail a court can treat the company as a sham. The operating agreement is the label's first contract — who owns what, who controls what, how profit splits — and its absence produces chaos later, at the point money appears rather than the point it was signed.
The bad signature. Signing a feature or a brand deal in your own name, with no title. Sign personally and you are personally liable for the terms, whatever the entity says. The correct form names you as manager or officer.
Underneath all three: separation has to be observable from the outside. One business name, one address, one email, consistent across banking, registrations and filings. Mismatches are holes in a shield that is only ever an argument you make to somebody else.
Two things here should be held at arm's length: insurance as a second layer for the case where separation holds but the company cannot pay, quoted with a price and a policy type that are unsourced; and a court case where a creditor was allowed to reach an author's copyrights. Take the ideas — a second layer exists, copyrights are reachable in principle — and none of the details, which are a non-lawyer's summary of one holding.
This is where the honest answer is to pay someone. Not for the filing, which you can do — for the questions it raises: what should be moved, how, whether something you already signed lets you move it, and what your tax position becomes afterwards. An hour with a lawyer and an hour with an accountant is a smaller purchase than most artists assume, and it is cheapest now, before there is a catalogue, a partner, or anything worth arguing over.
Finally: claiming your page on hiphop.world is an identity claim. It says nothing about who owns your masters.
What to do this week
- Run the claimant audit — three assets, three names, one bank statement. Write down the
blanks.
- Go through last month's transactions and mark every one that was really a business
transaction made by a person. That is your trigger list.
- Open a separate account for music money, even with no entity yet. It costs nothing and every
other habit depends on it.
- Write the two questions you would ask a lawyer and the one for an accountant. Book one.